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Airtable Consulting

Airtable Consulting

I build internal systems for UK SMEs using Airtable and other no-code tools. These projects typically take from a few weeks to a few months, and wherever possible I will spend time on-site and in-person with clients during the design and build of the system (especially in London and the South East).

I offer clients an ‘end to end’ service from requirements and scoping, through technology architecture and system design, to build, deployment and finally training.

My no-code development philosophy

The goal is long-term use

Success for me is the system is still in use by the team 3-5 years later. Everything (architectural decisions, UX, maintainability, etc) should orient towards this

User Experience Matters

Always start from people and workflows, only then working back to the technology, data and architecture. Systems only work when they work for people

Don’t compromise on architecture

Do the work to find the right tools, or combination of tools. Take the time to understand the full context of the business (its people, its current tech stack, its vision/ambitions and strategic plans, and so on)

Case Studies

No-code system design

Architecture Firm NoCode System Design.pdf6619.9KB

Custom Sales Pipeline Analytics Tool

Custom Sales Pipeline Analytics Tool.pdf9137.2KB

Happy Clients

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“Tom came into a fast moving marketplace project and brought immediate clarity to our complex data infrastructure and our future requirements. He recommended we build an MVP in Airtable and sat with the relatively non-technical team to teach them not just how to build it, but also the skills they would need to improve it once his project has ended. The system he built is still the foundation for our growth on this product nearly two years after he started. Tom brings a rare and impressive blend of skills from data architecture to product design that you would typically need to acquire from a team of specialists.” Director or Product. UK/USA SME, 200 people

Get in touch

Drop me a line for a free 45 minute conversation about your project

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Updated Autumn 2025